Wang is the first American designer to partner with H&M. It is the tenth years the company has been doing these capsule collections, and at 30, Wang is the youngest. Stella McCartney was 34 when she teamed up with the Swedish fast-fashion chain in 2005. Karl Lagerfeld, Versace, Lanvin, and Isabel Marant were among H&M’s previous designer collaborators.
“We’ve always liked Alexander’s designs,” explained H&M’s creative advisor, Margareta van den Bosch. “He’s very contemporary. It’s very young, but it’s also things that can be worn by any age because of his influences in tailoring and sport. He’s very much today.”
Wang will design collections for women and men. They will be sold in 250 H&M stores worldwide, and online starting November 6, 2014.